Men’s Running in partnership with ashmei

Be Cool In Wool – your chance to win some seriously cool ashmei run gear

ashmei has long been a champion of the incredible performance benefits of Merino wool. This season, premium British run and cycle apparel brand has teamed up with The Woolmark Company to extol the virtues of wool as the ultimate performance fibre across the full range of climates and temperatures.

To celebrate the new Be Cool In Wool campaign, Men’s Running has teamed up with ashmei to offer you a chance of winning a very cool run package worth almost £250.

As featured in the short film, the Classic Short Sleeve Run Jersey boasts the brand’s signature Merino fabric which offers great natural thermo-regulation and enhanced wicking and drying properties. The material was developed to help maintain a constant temperature for runners and therefore includes a larger percentage of superfine Merino wool. After all, this is the best fibre for keeping you cool in the summer yet warm in the winter.

Maintaining the film’s theme, we have a pair of 2in1 Shorts up for grabs – where style and functionality come together beautifully. Our semi-compressive shorts are so called because they feature a Merino inner liner working in total harmony with a lightweight nylon outer. The interior of the shorts is crafted from Terry looped Merino wool. Ultra-stretchy and comfortably soft, the fabric is a winner as it is so efficient at thermo-regulation.

To complete the look, we are offering the brand’s highly-awarded Dot Merino Socks. At 6″, the Dot Sock is a slightly longer cut than the norm and performs as beautifully as it looks. This is all down to the design detail. The hand-linked toe seam makes for a flush finish, which in turn makes for a more comfortable run. Where it really wins out though is in the choice of fabric. Our signature Merino blend provides the sock with excellent heat management and wicking properties – crucial around the feet where hot spots and blisters can form.

To enter the draw simply enter your name and email address and the closing date is October 1 at 23:59. Good luck!

You can find out more about the campaign here

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